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Manager of European Media - FTC

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Date: 16-Jun-2022

Location: Watford, Hertfordshire, GB

Company: TJX Companies, Inc.

Discovery is at the centre of everything we do. Wherever you find us around the world, if you can think of a product, you can probably find it in our stores. We are part of the TJX Family which includes TK Maxx, and Homesense in Europe and the UK and across the rest of the world you will find us as TJ Maxx, Marshalls, HomeGoods, Sierra and Winners.With variety comes plenty of surprises—our environment is ever-changing, and that’s just how we like it. Every day is an opportunity to discover something new about our business, our partnerships and even something exciting about yourself. Are you ready to Discover Different?

#LI-DNI

JOB DESCRIPTION

  • Working closely with the Country Marketing teams to create and deliver impactful and measurable pan-European media strategies and plans that drive footfall through insightful and market-relevant analysis.

 

  • Again, you’ll work closely (and often lead) the Country Marketing teams to create and deliver impactful and measurable pan-European digital strategies and campaigns that drive traffic, footfall and brand awareness.

 

  • Accountable for the pan-European Media & Digital budget (c£15m) – and responsible for maximising the efficiency and leveraging pan-European expertise, best-practice and strategy.

 

  • Partner with Country marketing teams and European Marketing Director to manage our Media Planning and Buying agency network – currently GroupM agencies, part of WPP.

 

  • Responsible for the day-to-day management of our pan-European Media Auditor.

 

Furthermore, working closely with our Media Auditor and Global Sourcing & Procurement team to manage our media related commercial contracts, performance kpi’s, reviews, rebates, training and reporting.

 

  • Drive country efficiency and financial diligence of all media teams and excellence in budget management.

 

  • Work closely with our creative, public relations and social media agency partners and internal centres of expertise (COE) to develop innovative marketing & brand plans across multiple in-country marketing disciplines.

 

  • Partner with cross-functional management teams across the business to ensure that our media plans are relevant, engaging, influencing and support all relevant activities and goals – major focus on supporting key seasonal product trading periods and new store openings (c30 per year).

 

 

  • Operate across multiple marketing disciplines contributing to the pan-European marketing plans, namely digital, eCommerce, direct, seo, sem, ppc, display, partnerships, csr, social media, public relations, internal communications, events, content and creative to give guidance on building robust and measurable marketing plans.

 

  • When and where necessary, support the ecommerce and digital marketers (non- ecommerce businesses) in order to ensure that the brand vision is delivered and marketing metrics are achieved.  This role may evolve and include pure Digital planning and management.

 

  • Provide media guidance, media direction and media leadership to the country marketing group of functional specialists that deliver against a central vision.

 

  • Manage the evaluation of all media campaigns and report findings to the European Marketing Director and Senior Marketing Leadership Team on monthly basis.

 

 

 

 

CORE BEHAVIOURS

 

Acts with integrity

  • Takes full accountability for their actions and those of their team
  • Role models the company values
  • Faces adversity head on
  • Challenges the status quo
  • Respects and values opinions from diverse populations

Leads with Vision

  • Drives initiatives that result in clear gains for the company
  • Ensures that the vision is shared and engages everyone
  • Initiates change
  • A visible and credible player
  • Stands firm when necessary. Manages conflict

Delivers Results

  • Proactively removes obstacles
  • Takes calculated risks
  • Places top priority on results, is bottom-line oriented.
  • Strives to make continuous improvements
  • Is flexible. Takes on board new ways of thinking

Knows the Business

  • Understands the company’s culture and how to navigate through it
  • Understands other areas of the business and their impact on each other
  • Is passionate about enhancing customer service
  • Engages and inspires others to deliver the appropriate customer service

Builds Effective Teams

  • Partners effectively with other areas of the business
  • Creates high performing teams
  • Values each person’s contribution
  • Creates teams of individuals with complementary skills

Listens and Communicates

  • Identifies and addresses obstacles that may impact on communication with others
  • Demonstrates strong listening skills
  • Seeks and provides feedback on own and different business areas
  • Communicates effectively in group situations

Thinks Strategically

  • Takes a broad view of problems by looking at all options and opportunities
  • Links own strategy to the organisational strategy
  • Proactively reviews trends and patterns to develop strategy
  • Looks to lessons from the past when considering the future
  • Is comfortable dealing with complex concepts

Develops Others

  • Openly discusses potential and development opportunities
  • Coaches, develops and shares talent at all levels across the business
  • Attracts high calibre people into the business
  • Empowers others to make decisions
  • Creates a climate in which people want to do their best

Up for the challenge? Come Discover Different at TJX—we think you’ll find that it’s so much more than a job. We move a lot of merchandise—at all times of the day—and that takes working, learning, and growing together alongside championing our culture. When you’re a part of our TJX family, you have the full support of a diverse, close-knit team in our Distribution Centres.

 

 

We consider all applicants for employment without regard to age, disability, gender, gender reassignment, marriage and civil partnerships, pregnancy and maternity, race, religion or belief and/or sexual orientation.


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